Over the past 20 years, the payment card market has evolved from a vast area of opportunity with large margins to a hyper-competitive environment which requires intensive management to ensure profitability. While the marketplace dynamics have changed significantly, card marketers are challenged today with the same issues they faced at the markets inception: increasing spend on their card, increasing ticket size and retaining accounts. RocketBux understand these challenges and the opportunities. has We have created a unique set of mobile products for card issuers and processors that focus on increasing consumer response by delivering 1:1 marketing applications and optimizing the timing of message delivery to increase revenue. Examples of these solutions include:

Transaction Triggered Coupons - Utilizing Card or POS transactional data, time-sensitive and location based messages can be transmitted to consumers to drive real-time offers to other nearby merchants or to another department within a store.

Coupon Enhancement –Utilizing the RocketBux Personalized Mobile Wallet, card issuers can provide their consumers merchant and manufacturer coupons. Consumers are notified that they have new offers in their wallet via SMS and simply click an embedded link to see the coupons with an application on the mobile phone.

Drive Mobile Banking Enrollment – Utilizing mobile coupons and offers to entice consumer to engage in the mobile channel. Including links to your mobile banking enrollment page on the coupons and messages to cross promote the program.